It may occur to your mind if the huge chunk of money actually paid to buy luxury cars is actually worth as much. Yes it has some luxury features and great looks but does it actually cost so much. What exactly is the reason for people to spend so much on them. Well, the answer is both yes and no. It actually may not be worth that much materialistically. The manufacturer easily has a profit of about 50% on each car sold. But the buyer actually gets a benefit worth more than the money spent by opting to buy these luxury car brands. Lets see why.
It is often the rich who buy the luxury cars. And it is not simply that they are called the rich. They have a huge amount of money which obviously cannot be eaten. What they need is a status quo, the limelight, the pride These things surely comes along with buying a luxury car and perhaps they can catch those extra eyeballs and showoff their wealth and power to the world. Take on ride a few young sexy girls and that is what they need.
Performance: Even the cheapest luxury car can provide you a very good performance. The performance of a luxury car is surely unmatched and is best of its class. It can provide you the smoothest, yet the most thrilling of a ride. The speed and acceleration is surely topnotch and a class ahead of the other type of cars. The interiors and the exterior are filled with what is called as luxury features. Perhaps this is what makes a true luxury car what it is.
Customer service: The rich and powerful, would not like their car to be unreliable and waste their time trying to service their car. Perhaps, the luxury car manufacturers also provide the extra care and service which gives a lot of relief to the customers. They offer free services for about 3-4 years and that too most probably a on the spot pick up and deliver. The service is also meant to be world class.
These are some features which attract the rich to buy these cars.